Goodwings Blog

How to create a carbon budget for business travel

Written by Josefine Bovbjerg | Jul 18, 2025 6:00:00 AM

 

What is a carbon budget?

As sustainability shifts from buzzword to responsible business practices, companies can no longer ignore the fact that business travel is a key driver of emissions. In fact, business travel is a significant part of aviation’s climate problem overall, accounting for about 15–20% of global air travel, or roughly 154 million Mt CO₂ in 2019. In Europe, approximately 27% of aviation emissions come from business travel. (Source: Transport & Environment).

The solution? Introducing a carbon budget — a clear, trackable limit on how much CO₂ your organization can emit from travel over a set period.

Think of it like a financial budget, but for your planetary impact. It’s about making conscious decisions, cutting unnecessary emissions, and staying aligned with your ESG goals — without putting business growth on hold.

In this blog, we’ll walk you through exactly how to set up a carbon budget for business travel, explore the real-world benefits, and show how tools like Goodwings can help make the process seamless.

 

 

 

Why carbon budgets matter (and why they should matter to you, too)

To put it simply, we are surpassing the planet's capacity to absorb our emissions. Initiatives like Earth Overshoot Day, highlight how quickly we deplete resources that should sustain us for the year. By adopting a carbon budget, businesses can reduce their environmental footprint and lead the charge for a more sustainable future.

Beyond climate-science urgency, carbon budgeting offers real, tangible benefits for companies. These include:

  • Cost efficiency through reduced unnecessary travel
  • Alignment with government regulations such as sustainability reporting requirements
  • Meeting customer and investor expectations for more sustainable business practices
  • Employee morale improvements by fostering a climate-conscious work culture
  • A carbon budget will make responsible travel booking easy. Setting a clear guideline for employees will take the heavy-lifting out of climate action when your employees have to book trips 

Whether you’re an SME or a multinational, every step taken towards emissions control matters.

 

 

 

How to create a carbon budget for business travel

Follow these practical steps to develop and implement a carbon budget tailored to your business needs.

 

 

 

 1. Define your scope  

Determine what travel activities will fall under your carbon budget. Will you measure all travel emissions, or limit it to major contributors such as flights and accommodation? Common scopes include:

  • Air Travel: Domestic and international flights
  • Ground Travel: Rental cars, trains, buses, taxis
  • Accommodation: Energy use during hotel stays
  • Other Travel-Related Activities: Meals, conferences, and events

Clearly defining the scope ensures comprehensive data collection and accurate tracking.

 
2. Collect and analyze travel data

Gather all historical travel data over a fixed period (e.g., past 12 months). Focus on metrics like the number of trips, type of transportation, distances travelled, nights in hotels, and traveller details.

Tools such as Goodwings can help you centralize this information for easy access and analysis. Accurate and comprehensive data underpins your carbon budget’s credibility and effectiveness.


 3.  Decide on a framework, and calculate your travel emissions  

Once you’ve captured your data, calculate CO2 emissions for each travel activity. Use standardized emission factors aligned with globally recognized protocols, such as those from DEFRA or the International Civil Aviation Organization (ICAO), and follow globally recognized framework for measuring, managing, and reporting greenhouse gas (GHG) emissions, such as the Greenhouse Gas Protocol.

For example:

  • Short-haul economy flight emits approx. 156g of CO₂ per km
  • Hotel stays generate an average footprint of 32kg CO₂ per night

To simplify calculations, sustainability software or tools like the Goodwings Sustainability Suite can automatically generate emission figures for your travel activities. You can learn more about the different methodologies used to calculate emissions from travel in our blog article "Understanding Travel Emissions Methodologies".

 

4. Decide on target type

Before you can set targets, you need to decide which type of target you are setting There are two paths you can take when setting an emission target; Absolute and intensity-based.

 Absolute: An absolute emissions reduction target focuses on reducing the total quantity of greenhouse gas emissions (GHG) emitted by a company or entity. As a simple example, if our company emits 1,000 metric tons (MT) of CO2-e in 2021 and our goal is to reduce absolute emissions by 10% in 2022, we need to reduce our annual emissions by 100 MT year-over-year from 1,000 to 900 MT of CO2-e.


 Intensity: An intensity-based emissions target compares your organizations emissions to some unit of economic output. Examples could be revenue-based (i.e., MT of CO2 per million dollars in sales), per capita or per employee, per building or facility, per unit or finished product, or another material operational indicator.

 

5. Set reduction targets

Determine reduction goals for your carbon budget. For instance, reduce emissions by 8% annually to meet net-zero goals. Align these targets with broader organisational KPIs for sustainability.

Examples of travel reduction strategies include:


  • Bundle your trips whenever possible
  • Encourage ridesharing and public transport 
  • Travel economy
  • Take direct flights
  • Choose trains over flights for journeys under four hours
  • Exclude flights for domestic trips
  • Get negotiated rates with sustainably-certified hotels 

Set department-specific or team-level budgets to increase accountability across your organization.


6. Monitor progress in real-time

Establish a system to track your live performance against your carbon budget. This ensures that teams or individuals know how close they are to exceeding their allocated limits.

Goodwings offers built-in tracking tools and automated notifications to alert you when segments of your budget approach their limits. Such transparency ensures compliance and helps identify areas for adjustment.

 

7. Implement reduction strategies

With tracking in place, it's time to proactively adopt strategies to reduce emissions.

Here's a few examples:


  • Host quarterly workshops to educate employees on responsible travel practices
  • Get your policies integrated into your booking system. Travel management systems like Goodwings offer easy solutions to nudge and help your business travelers and travel managers to follow the guidelines you've set to achieve your reduction targets.
  • Invest in electric vehicles or offer public transport passes
  • Offer extra travel days for business travelers who want to ditch airtravel

8. Report and re-evaluate

At the end of each reporting cycle, assess how your carbon budget performed. Did your strategy meet its reduction goals? What can you improve next year?

 

Providing a transparent report not only ensures accountability but also cements your organization’s commitment to sustainability goals among stakeholders and clients.

Explore how Goodwings can streamline your carbon budgeting here.

 

Tools to streamline carbon budgeting

Managing data, calculations, and tracking can be complex, but the right tools make all the difference. This is where Goodwings steps in.

How Goodwings' travel management system can help:

  • Data integration:
    Collects travel data and calculates emissions automatically

  • Predictive technology:
    Analyzes travel activity to forecast whether you’ll meet your targets

  • Excess alerts:
    Notifies you when you’re at risk of exceeding your carbon budget

  • Customized dashboards:
    Displays departmental performance and reduction progress, for both admins and individual travelers

  • Dedicated Support:
    Guidance from our travel experts to align your carbon budget with company goals

With technology like Goodwings, carbon budgeting transitions from complex spreadsheets to seamless, data-driven insights.

Start your carbon budgeting journey with us today. Book a chat with Goodwings to see how we can transform your carbon budgeting.

 

Best practices for successful carbon budgeting

Integrate sustainability into company culture 

Clear communication from leadership, supported by internal policies, fosters widespread acceptance and adherence to carbon budgets.   

Invest in technology 

Advanced carbon tracking tools simplify reporting, forecasting, and helps you monitor budgets, allowing for accurate and actionable insights. 

Prioritize data consolidation  

Ensure emissions data, from flights to meals, is centralized and synchronized across all relevant departments.

Celebrate progress

Recognize teams and individuals hitting milestones. This reinforces long-term commitment to sustainable practices and drives team spirit - gamify it, make it competitive, and keep the focus on positive impact, to get all employees onboard.

Collaborate across teams 

Carbon budgeting isn’t just the responsibility of sustainability managers. Encourage all departments—from finance to procurement—to contribute to solutions.

 

Key takeaway: Carbon budgeting creates progress through action💪

A carbon budget for business travel is a powerful tool for reducing your organization's environmental impact while maintaining operational efficiency. By setting a clear limit on CO₂ emissions, you can cut emissions, reduce travel costs, boost accountability, engage employees in company ESG goals, and stay compliant with reporting requirements and government regulations. 

A carbon budget for business travel is not just about limiting emissions but about rethinking when, why, and how your organization travels in the first place. By following the steps outlined above, you can create a framework that empowers your company to operate more responsibly, making ESG goals tangible while maintaining productivity and efficiency.

At the end of the day, achieving success with carbon budgets requires collaboration, clarity, and commitment. And the best time to get started is now.

For more innovative ways to tackle your organization’s travel emissions, explore how our tools and insights can help.

 Learn more about our Sustainability Suite here.